IRVINE, Calif. (September 29, 2011) - Mazda North American Operations (MNAO) today announced an all-new "MyMazda" Service iPhone App that provides its customers easy access to service offers personalized  to their vehicle, scheduled maintenance reminders, factory maintenance schedules, and other information about their Mazda in just a few simple taps. The "MyMazda" App is free of charge and is available to download from the Apple App Store.

"MyMazda" is one of the first automotive iPhone Apps of its kind to provide customers with real-time information about their vehicle.  The "MyMazda" iPhone App quickly displays essential information, including maintenance schedules, vehicle service history with brake and tire inspection results, and recall information.  In addition, Mazda owners can register their vehicles with Mazda, update their contact information and select a preferred dealer for each car they register.  

The "MyMazda" iPhone App is synced with the Mazda service marketing program Mazda Customer Connect (MCC) which includes direct mail, email, appointment scheduling, mobile bar coding and a text messaging reminder feature, the "MyMazda" iPhone App will give Mazda owners access to custom tailored service and parts offers and promotions on the go and when they need  them most.  The iPhone App also features a Mazda dealer locator and easy access for appointment scheduling.

Mazda revises the internal combustion engine with their SKYACTIV technology. Thanks to Mazda, car lovers might finally have an environmentally responsible car they can get behind. You might even say it’s about to fall right out of the “SKY.”

Toyota sold a lot of its Prius line. The Nissan Leaf proved popular in some regions. The Honda Clarity exists only in California. Those cars and their hybrid or electric brethren provoke a common response from the majority of gear heads: Indifference. And that’s putting it mildly. Sure, there are those car folks who go on about the Chevy Volt and its ilk as the wondrous future of motoring, but you don’t want to go for a drive with any of those people.

Fortunately, Mazda is riding its “Zoom-Zoom” philosophy past the hybrid/electric crowd, wisely choosing to pour its research and development into a new internal combustion engine that benefits the environment with its sheer inefficiency with its new SKYACTIV engineering.

At a recent roll-out of the new technology at a special media event in Vancouver, Mazda debuted new internal combustion engines packing the world's highest compression ratio of 14.0:1. For the uninitiated – and those with proper jobs – that just means they’re more fuel efficient than any engine produce to date.

* NHTSA opens investigation into 2008 Mazda CX-9 brakes

 * Could affect 37,000 autos

 NEW YORK, Aug 14 (Reuters) - U.S. safety regulators have opened an investigation into warranty claims regarding the brake effectiveness of a 2008 Mazda Motor Corp (7261.T) sport utility vehicle.

 The probe deals with leaking brake fluid that could degrade the brakes of 2008 model-year Mazda CX-9 autos, the U.S. National Highway Traffic Safety Administration said in a filing. No injuries or crashes have been reported, the NHTSA said. An estimated 37,000 of the autos could be affected. A Mazda spokesman was not immediately available for comment.

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